Company:
ImexDental
City:
Essen
Project Timeline:
Approx. 2 years from the initial consultation
Services:
Customization and modernization of an existing CRM tool, implementation of new technologies, and optimization of the data structure
Summary:
ImexDental, one of Germany’s leading manufacturers of dental prosthetics, needed to modernize its outdated CRM system. Over the course of two years, we completely overhauled the system, improved its performance, and significantly enhanced usability. The result is a fast, efficient, and user-friendly CRM solution that meets the demands of today’s market.
Challenge
The Challenge:
ImexDental was using an aging, custom-built CRM tool that no longer met current market requirements or modern technology standards. Slow performance and a complex user experience were limiting the efficiency of the company’s business processes.
Goals and Requirements:
The primary goal was to completely modernize the CRM system. This included improving speed and usability, implementing a modern user interface, and adding new functionality designed to meet both ImexDental’s current and future requirements.
Solution
Our Approach:
The existing software, originally written in PHP, was first streamlined and its data structure optimized to improve overall performance. The web service was then completely rebuilt using CakePHP 3, while the frontend was developed with AngularJS. These technologies provided a modern and flexible foundation for the future development and expansion of the CRM system.
Key Features:
Data Structure:
Optimization of the database to enable faster and more efficient data processing.
Backend:
Complete redevelopment of the web service using CakePHP 3.
Frontend:
A modern and intuitive user interface built with AngularJS.
Scalability and Flexibility:
A flexible platform designed to support future enhancements and customizations.
Results
Project Results:
Since the new CRM system was introduced in 2015, ImexDental has significantly improved the efficiency and speed of its internal processes. The new software enables faster handling of customer inquiries and makes customer data easier to manage.
Benefits for the Client:
The new CRM solution enabled ImexDental not only to improve customer satisfaction but also to streamline internal workflows. The improved user interface and increased system performance allow employees to work more productively and efficiently.
Client Feedback
Client Quote:
“The modernization of our CRM system exceeded our expectations. The new software is fast, user-friendly, and gives us the flexibility we need to meet future challenges. Many thanks to the team for their outstanding work!” – ImexDental Management
